On April 15, 2025, North Korea commemorates the 113th birth anniversary of its founding leader Kim Il-sung. To adventure enthusiasts uninterested in political affairs, this national holiday has morphed into a clever marketing tool for Pyongyang to attract tourists. Tour operators like Young Pioneer Tours and KTG offer exclusive packages to immerse travelers in the grand celebrations of Kim Il-sung's birthday. These tours provide a rare opportunity to witness the nation's meticulously orchestrated military parades, vibrant mass dances held at iconic landmarks across the country and dazzling display of fireworks over the Taedong River, satisfying foreign guests’ curiosity about one of the world's most secretive nations.
At the same time, this event, officially known as the "Day of the Sun," has in the eyes of many, evolved beyond a simple remembrance to serve as a form of political theater orchestrated by Kim Jong-un's regime.
DIMINISHING THE FOUNDER’S SIGNIFICANCE
Building on the subdued tone of last year’s events, this year’s celebration is anticipated to subtly diminish the emphasis on Kim Il-sung's personality cult. Since 2024, North Korean state media has ceased using the traditional term “Sun Festival,” opting instead for the more ambiguous title "April Spring People’s Art Festival." This change was not incidental but rather part of a deliberate strategy. The late leaders, Kim Il-sung and Kim Jong-il, were once deified as "eternal suns" in North Korea’s political discourse. However, after Kim Jong-un ascended to power, he gradually redirected the narrative toward themes of "self-reliance" and "nuclear power," moving away from the absolute deification of his predecessors in an intentional effort to break ties with the legacy of his forebears and construct a political identity that is uniquely his own.
In parallel, Pyongyang's propaganda has increasingly emphasized the ideology known as "Kim Jong-un-ism" to reduce the significance of anything associated with Kim Il-sung. Even North Korea's annual marathon, originally introduced in 1981 to commemorate the April birthday of Kim Il-sung, has undergone a name change this year. Previously called the Mangyongdae Prize International Marathon — after Mangyongdae, a Pyongyang neighborhood promoted as Kim Il-sung's birthplace in state propaganda — it is now known as the Pyongyang International Marathon.
CAMBODIA IS FIRST TO CELEBRATE KIM IL-SUNG
With Kim Il-sung's birth anniversary approaching tomorrow, the North Korean embassy in Cambodia was among the first to hold commemorative events this year. This reflects Cambodia's enduring respect for the founder, stemming from his unique friendship with the late King Father Norodom Sihanouk. Forged during the Cold War over shared visions of national sovereignty amidst superpower rivalries, this bond was deeply personal. King Sihanouk, in his 2005 memoir, even described Kim as “my surest and most sincere friend... even more than a friend: a true brother and my only ‘true relative’ after the death of my mother.”
While this historical connection still shapes Cambodia's diplomatic gestures and its close ties with Pyongyang, these overseas commemorations increasingly spotlight the current leader, Kim Jong-un. The focus has clearly shifted from Kim Il-sung's era in recent years. For instance, this year's celebration in Cambodia drew senior government officials and representatives from both the ruling Cambodian People’s Party and the royalist Funcinpec party, according to the Khmer Times. They listened as the DPRK ambassador highlighted Kim Jong-un's dedication to developing a prosperous socialist state. By centering on the current leader’s achievements, such events subtly position Kim Il-sung's legacy more as a symbolic backdrop. This aligns with North Korea's broader narrative, which prioritizes Kim Jong-un's vision for modernization over dwelling solely on reverence for the nation's founder.
As North Korea continues to redefine its political agenda, the April Festival of 2025 underscores the evolving nature of these national celebrations that are interwoven with shifting power dynamics and strategic military maneuvers. As for those eager to travel to the isolated nation to partake in the festivities, they may well find themselves captivated by the elaborate staged performances throughout the holidays. Yet, their presence ultimately serves a deeper purpose – helping the regime reinforce to its citizens the narrative that even foreigners acknowledge and respect Kim Jong-un's leadership.